3 Questions to : Patricia Le Gal, Head of Lorient Archives

Which blook format did you choose? Why?

We opted for the Facebook blook. This format is perfectly suited to our expectations as the majority of the content published on our Facebook page is relayed on other social media platforms. We also share more information about the visits organized by the animation of Lorient’s heritage on Facebook than we publish in full on other networks.

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Aéroport Nice Côte d’Azur uses blooks to enhance their Facebook activity!

Testimony of Jérôme MORRONI, Promotion & Digital Marketing Manager
L’attribut alt de cette image est vide, son nom de fichier est Jerome-Morroni.jpg.
Jérôme Morroni and the blook “Aéroport Nice Côte D’Azur”

Which blooks have you created and in what context have you been using them?

We have created the blook for our Facebook account “Aéroport Nice Côte d’Azur”. The main idea was to use this product to share the activity of the page with our partners (travel professionals, travel retail) and our collaborators.

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The best free apps to edit your Instagram photos!

Do you love taking pictures with your smartphone, wish for a more professional finish so you can share the best ones on Instagram?

Thanks to some apps developed in recent years, you no longer need to be a pro to take beautiful photos.

What apps can you download that will produce beautiful final results?  

Here is a selection of the best free apps to take care of your Instagram feed.

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TWITTER IN 10 POINTS : TIPS AND NEWS 2018

Twitter has become nowadays the social network of the immediate information and is in that way in direct competition with traditional medias.

You will find in this article 10 tips and facts that you might ignore about the little blue bird’s world.

Twitter Logo

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Sensory Fiction, the book which was plugged in

After hearing and smelling, books keep dropping physical barriers and surprising us!

Sensory Fiction is a unique book titled “The Girl Who Was Plugged In”, a science-fiction novelette written by James Tiptree (a woman, as her pen name tries to hide)… In 1973!

It resembles any book but its size and thickness are strange: In fact, this book allows to experience the emotions of its main character with a connected jacket to wear before starting the reading session!

sensory-fiction-reading
A 1973’s story in a book from the future!

The concept is still at the prototype stage but the technologies used are already advanced! The MIT Media Lab, which developed and delivered a physical form to the whole idea, used nearly 150 programmable LEDs to illuminate the cover of the book, allowing colors to change the atmosphere all around you while the jacket, equipped with a heating device (with the help of a Peltier junction), vibrating plates and a system of compression by airbags, will make you experience with the heroine the power of love and despair, the sensation of freedom and that of confinement…

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Front and back views of the Sensory Fiction suit

By playing on heat transmission, heart rate and the atmosphere of the room, Sensory Fiction transports you beyond words and, if it does not replace your imagination (fortunately!), it allows you to be immersed body and soul in the narrative!

We are excited to know if new stories will be adapted to the concept!

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Source | Images:  F3H3