Essilor keeps an eye on their online activity! 

The peculiarity of social media platforms is even the densest content can vanish within seconds in news feeds. In this context, the study, analysis and archiving of these contents can be a work as colossal as it is time-consuming. Unless you call BlookUp!

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RATP extends the impact of its social networks via BlookUp

When it comes to social media, it is crucial to look back at what has been shared ! To assess the efficiency of the current strategy and enhance the shared publications, to present the content to the teams etc. This task can quickly get complicated, as there are so many social media platforms online. Unless you use a blook!

Two girls reading the RATP blooks

RATP, also known as the Régie Autonome des Transports Parisiens, is a state-owned public transport operator and maintainer headquartered in Paris, France. The group has wished to “materialize” the content of its social media pages ! Doing so to enhance the value of it’s digital strategy. Nadine Kerganou, the group’s digital and conversational communications manager talks about the different uses of the blook by the service.

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Instagram blook : 3 Reasons to use it for your business.

Hosting 1 billion user accounts, Instagram is a prime example of the success of visual sharings online. 25 million businesses are on Instagram and more accounts are being created every day. From images to videos to stories, Instagram is perfect for businesses that are trying to impress their target audience with creative quality content.

But the main problem with this competitive social media platform is that the contents posted online only last for a few hours before vanishing in news feeds. What if you could give your digital content a second life!  Doing so by showcasing it on your events ? In your stores ? Continue reading “Instagram blook : 3 Reasons to use it for your business.”